Bluesky's $100M Series B and the Quiet Rise of the Open Social Web
When Jack Dorsey first seeded Bluesky as an internal Twitter research project in 2019, the idea of a decentralized social network reaching tens of millions of users felt like science fiction. Seven years later, Bluesky has disclosed a $100 million Series B led by Bain Capital Crypto, grown to over 43 million registered users, and launched an AI-powered app that lets anyone "vibe-code" their own social feed. The decentralized social web is no longer a niche experiment — it is becoming infrastructure.
But the real story is not the funding round. It is the leadership transition, the protocol architecture, and the competitive dynamics that will determine whether Bluesky becomes the foundation of a new social internet or another well-funded project that peaked too early.